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Alcatel-Lucent |
Worldwide |
Telecom, IP infrastrucure |
Strategic marketing & services. Introduction of a new Internet Protocol. Market research. |
Beiersdorf |
Belux |
Adhesives, stationary, DIY products |
Product management, promotional activities (in-store) targeting consumers, dealer support, joint promotions. |
Philips Grundig |
Benelux |
Consumer electronics, personal audio, hifi, shavers |
Marketing management, promotional activities targeting end users and dealers, advertising, public relations. |
Diamond Spring Company |
Europe |
Sleeping systems |
Overall marketing management & communication. Product line-up. Pricing. In-store promotion. |
Novartis / Ciba Vision |
Benelux |
Contact lenses, color lenses |
Promotional campaigns targeting dealers and end users. Look & feel product identity. |
Cirque du Soleil |
Belgium |
Entertainment |
Event marketing |
Test Aankoop / Test Achats |
Belux |
Consumer rights organisation, book publishing |
Setting up a new BtoB department and book distribution network. Joint promotions. Partnerships. |
Sanyo |
Benelux |
Consumer electronics |
Market research. New product introduction. Direct sales BtoB and BtoC. |
The United Club |
Worldwide |
Language travel, tour operator |
Setting up and managing the entire business. |
Beamerplanet |
Belgium |
Audiovisual equipment |
Distributor. Direct sales & marketing targeting businesses and consumers. |
Kela |
Benelux |
Animal health products |
BtoB & BtoC marketing & communication |
BBL travel |
Belgium |
Tour Operator |
Joint promotion. Direct marketing targeting niche groups. |
Belvilla |
Belux France |
Holiday home rentals |
Country management. E-commerce. On and offline marketing / advertising campaigns targeting end users. Joint promotions. Strategic partnerships. |
Tourism Flanders UK |
United Kingdom |
Government agency |
Destination marketing (promoting a country). Strategic partnerships, trade marketing, public relations, diplomacy. |
Lemag |
Benelux |
Electrical equipment |
Promotional activities (in-store), targeting dealer networks and end users, exhibitions. |
Katun |
United States, Europe, Africa, Middle East |
Printer and copier supplies |
Promotional activities targeting international dealer networks. Pricing strategies. |
Tornado |
Belgium |
Internet service provider |
Corporate identity and promotional activities targeting end users. |
La Cucina |
Belgium |
Restaurant |
Defining the restaurant's overall look & feel. Web presence. |
Sofi de France |
Belgium |
Catering |
Setting up and managing a pilot store. |
CRC Industries |
Europe |
Chemicals, automotive products |
Product line-up, below the line communication. |
Eastpak |
Benelux |
Travel gear |
Joint promotions |
Ameco |
Worldwide |
International trading |
Product sourcing, direct sales BtoB, logistics. |
Elsevier Reed |
Belux |
Computer training, online & offline |
Market research, competitive analysis. |
Sahara |
Belgium |
Advertising Agency |
Key account management, creative strategies. |
Presentation Partner |
Belgium |
Audiovisual presentation tools |
Direct sales BtoB |
Breda University of Applied Sciences |
Europe |
University |
International marketing training. Tourism course development. |
HZ Delta Academy |
Worldwide |
University |
International student recrutement strategies |
Berlitz |
Belgium |
Training |
Marketing courses development |
Planet Internet |
Belux |
Internet Service provider |
Direct marketing targeting end users |
AP University College |
Belgium |
University |
Retail, Marketing & Innovation training |
Washtech |
Belgium |
Laundry Technology |
Overall marketing management |
(Limited list) |
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